How Can We Help?: a marketing podcast, by Karen Sinclair

Karen Sinclair who studies International Business Management with Consumer Psychology

The Marketing team participated in a podcast this month. A part-time MSc student – Karen Sinclair approached us last month as part of her International Marketing Management assignments. Karen created a Podcast featuring the many ways Heriot-Watt University makes studying more accessible to all. Karen is herself a disabled student with carer responsibilities too and wanted to complete an MSc to enhance her prospects and futureproof her career. She studies International Marketing management with Consumer Psychology and in this podcast interviews Claire-Jayne Seller of the SoSS Marketing Team, Dr Kathryn Waite the Programme Director for International Marketing Management and one of her fellow cohort Carla John also a parent student with carer responsibilities on how the University provides for students who are not part of the mould.

We hope that you enjoy listening and that if you are thinking of studying any of our MSc’s in the School of Social Sciences and have any additional needs (such as a parent/carer, or have a disabilities) this podcast provides you with the enhanced knowledge on the facilities and structures in place in SoSS and the University as a whole and encourages you to apply to study with us!

Meet Fan Mo – An Alumnus Student of Interpreting and Translating with Chinese MSc

For this #LoveWattYouDo profile, we met a fantastic alumnus of the MSc in Interpreting and Translating Chinese to English – Fan Mo. She is a great example of determination delivering success. Currently working as an Estate Agent or ‘Realtor’ for a Chinese company across their international territories. Here she outlines why her degree with Heriot-Watt School of Social Sciences was the perfect stepping-stone to set her on the path to a multilingual career, and its lovely to see that she had such a great relationship with the academics that helped her along the way.

Question 1: What drove your decision to study a Masters degree in your subject? Did you have a specific end goal in mind?

I studied a masters in Chinese-English Interpreting and Translation. When I was at school, being fluent in English not only gave me an edge in my studies, but it also opened up window to explore the wider world. It was fantastic to get to know people from different countries and to understand what’s happening in this world without struggling to find a translation. I loved the experience and I wanted to make it part of my future career. My bachelor’s degree was in Chinese but my goal was to get involved in international organisations and I believed that my postgraduate degree would be the thing to help me achieve this goal.

Question 2. What was it about Heriot-Watt and your programme that made you want to study here?

I made quite a lot of comparisons before applying for this programme. Since I was mostly interested in interpreting, I was very attracted by the flexibility of the course. It allows you to make your own study plan by selecting what suits you best from a list of elective courses. Having experienced teachers who are also native speakers of the languages is a crucial element. State of the art interpreting labs also give students hands-on experience and prepares them for their future work. Last but not the least, not to mention a scholarship I gained from the Scottish government.

“Who doesn’t want to come to one of the most beautiful cities in the world!” Fan Mo

Continue reading Meet Fan Mo – An Alumnus Student of Interpreting and Translating with Chinese MSc

Meet Jessica Doyle

Jessica DoyleSince joining us in August 2016 as a Recruitment, Admissions and Marketing Assistant, Jessica’s found her interest, curiosity and of course knowledge of the variety of different things that spark an applicants interest to studying here at Heriot-Watt University fascinating.

As an alumnus of the School of Social Sciences – studying both an MA (Hons) in International Business Management and an MSc International Marketing Management with Digital Marketing, Jessica has brought a wealth of knowledge on the student journey within the University to the team. As well as assisting as a student ambassador, Jess gained further marketing experience through internships and writing blog posts, one of which was about her trip to China with the Confucius Institute of Business and Communications (SCIBC).

Going forward, Jess will be focusing more of her role on assisting with the marketing of the School of Social Sciences and the communications within the School’s research expertise. You can also find Jessica outside of the office in a park with her pet pug puppy – Sir Arthur!
Arthur and Jessica

A PhD by the sea…

If you think that doing a PhD is all about being surround by endless piles of books and journals – one long deskbound literature review, this might make you think again! The School of Social Sciences at Heriot-Watt offers a world of opportunities, and some of our current PhD researchers are a great example.

Lifeboat from the Oceanic Liner, restored by the Shetland Museum and Archives

Cait McCullagh, a PhD researcher with our Intercultural Research Centre, is undertaking research under a SGSAH Applied Research Collaborative Studentship in Shetland, looking at how people in vulnerable and remote environments connect around their maritime heritage. Her work, Curating Heritage for Sustainable Communities in Highly Vulnerable Environments: The case of Scotland’s Northern Isles, is a practice-based PhD, with hands-on work at Shetland Museum and Archives. Cait finds this approach beneficial, describing it as “ensuring that my praxis is grounded in the experience and learning opportunities that working behind the scenes with colleagues there affords.”

Continue reading A PhD by the sea…

We Love Watt We Do!

Hello! We’re the Heriot-Watt University School of Social Sciences Marketing team. We started this blog to bring news, views and research from the school.

About the School

Heriot-Watt’s School of Social Sciences is made up of our Accountancy, Economics and Finance; Business Management; Psychology and Languages and Intercultural Studies departments. The school has over 40 undergraduate programmes and over 50 postgraduate taught programmes, as well as amazing postgraduate research opportunities in all departments in the Edinburgh campus. Many of the programmes are also taught in the Dubai and Malaysia campuses.

The school has nearly 4,000 undergraduate students across its three campuses, and over 800 postgraduate students.

Meet the Team!

The Marketing and Communications team sits within the Recruitment, Admissions and Marketing element of SoSS. They are responsible for promoting all SoSS activities to students, academics, the wider university and the outside world. The team can be contacted at

Claire-Jayne Seller

Claire-Jayne Seller is the Marketing & Communications Manager for the School of Social Sciences and joined HWU in September 2016. CJ previously worked for the University of Edinburgh in Marketing and at length for Scotland’s national tourist board VisitScotland in International Marketing – managing the North American market. CJ’s experience and passion lie with the diaspora markets of North America, and she loves to share interesting stories that highlight the close links between the two markets. CJ says that her passion for Scotland the destination is a perfect match for working at Heriot-Watt University; set in the beautiful capital city of Edinburgh, surrounded by countryside and steeped in heritage. CJ is a mum of two small boys and works part-time and loves the flexibility HWU offers her. CJ is a huge Scotland Rugby fan and can regularly be found loitering at Oriam for a glimpse of Gregor Townsend and his boys! #AsOne #lovewattyoudo

Daniel Stewart

Daniel has been the Marketing and Student Recruitment Officer for Heriot-Watt’s School of Social Sciences since October 2016. He studied in Glasgow before taking up his first marketing job with St Aloysius’ College in a role which allowed him to develop copywriting, photography and digital communication skills, whilst learning to implement cross-channel marketing campaigns.
The best thing about working for a university, Daniel says, is having the chance to market something that makes a huge difference to a person’s life and has a genuinely positive impact on society. Having grown up in the Highlands, Daniel feels at home on Heriot-Watt’s countryside campus and likes to get out and about whenever the Scottish weather allows. A keen footballer, he is always up for a game of 5-a-sides in ORIAM – usually in a bid to work off the latest lunchtime baguette from Elements.

Tanya Rhodes

Tanya Rhodes joined the SoSS team in December 2017 as Research Communications Officer. Tanya spent her early career as a music and business journalist, before working in events and making the move to broader communications in 2007. Having worked across the private, public and third sectors in England and Scotland, as well as with the now-closed NSPCC / The University of Edinburgh Child Protection Research Centre, Tanya brings a variety of insights to the role. She says that she relishes the prospect of working with Heriot-Watt’s researchers within SoSS, due to their expertise and genuine passion for their topic, and enjoys bringing stories of impactful change into the spotlight. In the outside world, Tanya has two young daughters, enjoys horse-riding and has recently become involved in campaigning for the Scottish Network for Arthritis in Children, a cause very close to her heart.

Marketing Communications Claire-Jayne Seller Daniel Stewart Tanya Rhodes
The MarComs Team! Left to Right – Tanya Rhodes, Claire-Jayne Seller, Daniel Stewart